Cooperate

I.COOPERATION TO BECOME AN AGENT OF GORTON HEALTH SERVICES COMPANY – TRUSCREEN VIETNAM

Conditions to become a TruScreen Vietnam Agent:

  • A company that is trading in medical equipment products.
  • Have a stable business location, convenient for business activities.
  • Have a product business plan that is evaluated as feasible.
  • There is a commitment to sales according to the agreement between the two parties.
  • Confirmed by Gorton Health Services Company as an official agent.

II. COOPERATION TO DEVELOP NEW PRODUCTS IN VIETNAM MARKET

For medical equipment products already circulating in other countries, want to participate in business in Vietnam.

Stage 1: LEARN THE PRODUCT

  1. Learn about engineering, technology and product operations. View research reports, medical literature, and scientific arguments about the product
  2. What stage is the product in (clinical trials, commercialization, etc.)?
  3. In which countries has the product been deployed? What international certifications does the product have?

Phase 2: MARKET SURVEY

Juridical:

  1. In what form will the product be licensed for business?
  2. Which legal framework is the product expected to be governed by in Vietnam (Decree, Circular)?

Market:

  1. Find out direct and indirect competitors in the market
  2. Find out the overall capacity of the market and the market share of the leading product group. Monitor the direction of market changes over the past years, and predict future years

 Clinical – practical:

  1. Consult the expertise of product experts (doctors, medical associations, etc.)
  2. Treatment trends of advanced countries in the world, and Vietnam.
  3. The development trend of society is compatible with the long-term development of the product.
  4. Product life cycle forecasting.

Stage 3: SIGN COOPERATION CONTRACT

Phase 4: MARKET DEPLOYMENT

When deciding to bring a product to market, the following steps must be performed:

  1. Legal registration: registration for circulation, or import, advertising information.
  2. Select a distribution agent.
  3. Establish a sales, marketing, and customer care team.
  4. Start bringing products to market: develop customer system, distribution system, marketing strategy for products, develop product brand.
  5. Forecast the product development situation, compare the product life cycle with the forecast before the product is put into practice, compare and adjust the plan if any.

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